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đźš• Tin Building Losing $100k a Day

And a new bakery offering 'pay what you can' pricing

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Good Morning NY!

This week, we’re diving into the highs and lows of NYC’s ever-evolving food scene.

From bold new concepts like Baz Luhrmann’s bar in the East Village, a nostalgic pizzeria in Chelsea, and the quiet reopening of Gjelina, there’s plenty to explore.

We’ll also spotlight Bakery By Textbook’s inspiring “pay what you can” initiative.

And, on the more challenging side, we’ll take a closer look at the financial struggles facing The Tin Building, a high-profile food hall in the Seaport.

It’s a mix of innovation, resilience, and creativity—let’s go!

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Gjelina Reopens Quietly in Manhattan

45 Bond St, New York, NY 10012, United States

Gjelina, the popular Venice-based restaurant known for its California-style food, has reopened its Manhattan location on Bond Street.

The restaurant had been temporarily closed due to a fire but has now resumed operations.

Signature dishes, including wood-fired pizzas and delicious vegetable plates, are once again available.

Bakery By Textbook's 'Pay What You Can' Initiative

874 Hancock St, Brooklyn, NY 11233, United States

Bakery By Textbook in Bedford-Stuyvesant, Brooklyn, is gaining attention for its "pay what you can" bread program.

Led by baker Tony Yarema, the initiative aims to make fresh bread accessible to everyone in the community.

Approximately 70% of customers choose to pay the full price, allowing the bakery to remain financially viable.

This model of addressing local needs creatively reflects a commitment to community support while balancing sustainability for the business.

The Tin Building Faces Financial Challenges

96 South St, New York, NY 10038, United States

The Tin Building, a $200 million food hall created by Jean-Georges Vongerichten at the Seaport, is struggling financially.

Several stalls have closed, and job losses have been reported, highlighting the challenges of maintaining such a large-scale project.

Despite its upscale design and diverse dining options, the Tin Building has struggled to attract the consistent customer base it needs to thrive.

These financial difficulties raise questions about the sustainability of ambitious food halls in NYC's competitive market.

Kid Pizzeria Brings Nostalgia to Chelsea

157 West 18th Street, between 6th and 7th Avenue

Kid, a new pizzeria in Chelsea, is bringing a nostalgic twist to New York's pizza scene.

The restaurant's decor, inspired by the '80s and '90s, features retro motifs, a vintage arcade game, custom artwork by Gemma Bailey, and a Wes Anderson-inspired private dining room, creating a playful yet stylish atmosphere.

Kid offers a modern take on New York-style pizzas, blending classic flavors with contemporary culinary techniques.

Seasonal offerings include pizzas like Pepperoni, Wild Mushroom, and Al Limone with ricotta, alongside larger dishes such as Whole Roasted Black Sea Bass and Bone-In Short Ribs.

Desserts, like seasonal soft serve and Black & White Cookies, add a sweet touch to the experience.

With nostalgic cocktails, local beers, and wines from small producers, Kid provides a fresh take on the past.

Baz Luhrmann Opens Monsieur in the East Village

86 E. 4th Street

Baz Luhrmann, renowned for his theatrical storytelling, is set to open Monsieur, a bar in Manhattan's East Village on January 21st.

The venue's interior, designed by his wife, Catherine Martin, blends gothic elements with rock-and-roll aesthetics, featuring tapestries, stained glass, and candelabras.

Inspired by a fictional character from the '60s and '70s East Village party scene, the bar aims to revive the area's bohemian spirit.

The menu offers refined classics like shrimp cocktails and croquettes monsieur with osetra caviar.

Luhrmann's venture seeks to reintroduce a renegade spirit to downtown New York's nightlife.

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